Car Dealership Signs

We make Car Dealership Signs that are perfectly crafted for your specific dealership. Whether you're looking for something small/simple or more robust, we've got the right LED display for your needs.

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MEGA Car Dealership Signs

MEGA’s Car Dealership Outdoor Signs are designed, built and supported in the USA, and can be customized for ANY Car Dealership.

Bas Motors | Car Dealership signs
Hyunda Showroom LED sign
Toyota Camry Car Dealership signs
Event LED Display Rental LED sign
Hyundai LED sign with the Elantra in the foreground

Car Dealership Sign FAQ’s

Car dealership outdoor signs are one of Mega LED Technology’s top requests. Dealerships were one of the first industries to embrace LED car advertising signs because they deliver rapid and measurable results.

No more being limited to a printed sign as you can add crystal-clear HD videos, images, and targeted ads. Even life-size ads!

Did you know that Car Dealership signs have been proven to be the most cost-effective form of advertising when it comes to attracting attention from passerby’s and from road traffic?

It’s true. In fact, the Small Business Administration states that LED signs can boost sales by up to 150% according to recent research.

Not only that, effective LED signage has been shown to reach up to 70% of the general public while greatly increasing brand awareness—to the tune of 86%.

Needless to say, when it comes to bottom-line business results, LED signs are a no brainer for car dealerships. Car Dealership signs are going to aid your efforts in attracting attention, building brand awareness, and ultimately winning new customers.

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Alpha LED sign Boards Pedestal Sizes

Car dealership signs are made to order, in either a square or rectangular shape. This means that you can order any size you like. Maybe a full billboard to place in a high-traffic area, an oversized sign at your main entrance, a video wall inside your dealership, and a series of standing interior signs in your showroom to highlight individual vehicle specs. Your options are endless!

This is entirely up to you! Work with your sales and marketing team to determine your signage goals, including your interior, exterior, on-site, and offsite signage mix.

Don’t forget that you can layer your signs in a custom arrangement. For example, you may layer a Premier or Alpha sign for HD photos and videos under an LED logo sign—with a Versa scrolling sign as the third tier.

Some larger dealerships have exterior Car Dealership signs outside as well as multiple LED displays indoors. Consider showcasing your best sellers, and their stats with your new Car Dealership signs, the sky and your imagination are the limit.

Don’t forget to factor in if you want to double up your signs so that they can be viewed from both directions.

Hyundai Showroom with a Large LED Display
Programming your Outdoor Church Signs

It’s not hard! You aren’t just ordering a sign with mounting, but also the software required to update your sign from anywhere with internet access. Like all new software you and your team will need to learn your way around, but the software is designed to be intuitive.

Quickly and easily schedule new messages, designs, ads, photos, and videos. This includes pre-scheduling messages for the time of day and day of the week, determining how long each message displays, and how to rotate messages. If a featured vehicle is sold it only takes a few seconds to remove it from the rotation.

Yes! Each sign is custom-built to include components that operate without disruption in rain, snow, ice, dry heat, humidity, and temperatures that drop below zero. Our signs are temperature tested to ensure full function from 160 degrees Fahrenheit to -40. From Midwest winters to Death Valley, we have you covered!

Outdoor LED sign in cold weather
Optimal viewing distance for an LED sign board

LED signs are bright and vibrant, and easily visible both day and night. The precise visibility depends on the size of your sign. The larger your sign, the greater the visibility. Dealers often choose billboards and other oversized signs that have a viewing range of around 200 feet. Your indoor signs may have a significantly shorter viewing range but will be easy to view from throughout the showroom.

You and your team can quickly and easily create text-only messages for your signs, with fun graphics, color, and special effects. You can also add standard information such as the date, time, and weather.

When it comes to your photo and video signs, you may have a creative team member who can curate your HD photos and videos—and design your ads. If you don’t have anyone in-house, ask your current design firm if they create digital displays, but you may also need to work with someone who specializes in digital ad design. This ensures designs are properly sized for oversized displays.

Really think outside of the box, maybe using a drone to take a 360-degree virtual tour of your featured vehicles.

Hiring an LED Church Signs Designer
Mounting LED signs for Churches

There are a few factors that contribute to how your new sign will be mounted, and anything over standard TV size will require professional mounting.

Scrolling Versa signs can be mounted on walls, windows, or a custom base.

If your digital sign is small or medium it can be mounted to a wall or building exterior that has been deemed sturdy.

All signs can be mounted on a custom base, but oversized and billboards require a sturdy base. Billboards are mounted on a steel pole, but oversized signs can also be mounted on a steel frame, brick base, or brick or steel column. We offer a few standard options, but custom bases can be designed for you. Your base is also where electrical components are stored.

If you will be layering more than one sign, a custom frame is also required.

Your new signs are 30% more energy-efficient than fluorescent or incandescent signs. You can operate your signs 24 hours per day or turn them off at night. Cleaning is easy, all you need is a standard microfiber cloth and an electronics-safe cleaning solution to wipe the exterior. With proper maintenance, your sign will last approximately 11 years/100,000 hours.

You will need to identify a local LED technician to perform an annual inspection and as-needed repairs. Annual inspection includes periodic interior cleaning (which you should not complete yourself), and checking the connectors, components, and hardware.

The only other expense is your digital designs. Both your designs and sign should pay for themselves!

Outdoor Digital Signs are Cost Effective
Vandal Spray Painting a wall

Billboards are a popular option for car dealerships, but you may avoid print billboards due to their high risk of vandalism. While most print billboards have an access scaffolding built-in, digital billboards don’t. This means the likelihood of vandalism takes a nosedive because there is no easy way to access the sign. MEGA’s signs are also vandal proof, meaning it could take hard hits with a baseball bat, and graffiti washes right off thanks to our linoleum coating finish.

Your signs can be placed in any securely mounted and approved location. Internally it can be placed anywhere it can be securely mounted. Externally, you will need to check with local ordinances to ensure you have the appropriate license or permit.

Think outside of the box and consider placing offsite digital signs. Maybe a billboard along the freeway which could be monetized to feature other local businesses or reserved just for your vehicle ads and inventory.

Bas Motors Car Dealership Signs Display

See what MEGA Sign Customers are saying about their product!

Car Dealership signs 1

GREG EDWARDS (Farmers Insurance, Pennsylvania)

“We recently purchased a MEGA sign and I couldn’t be more happy. It arrived quickly and the installation was quick and easy. Programming the sign was even easier, especially after contacting MEGA’s technical support.”

Car Dealership signs 2

SYLVIA SMITH (Director of Marketing, Iowa)

“We’ve loved working with MEGA. Both their product and support have been top-notch. The product is everything we hoped for and more: bright, eye-catching and perfect for our business. They have helped us every step of the way too. Best of all, it’s increasing our business!”

Car Dealership signs 3

ROGER SIMMONS (Sun-glass Shop – California)

“I love the LED sign we put up outside our store. It’s bright, represents our brand perfectly, and catches everyone’s attention. We have already had many compliments about how good the sign looks. Our business has seen a significant increase in foot traffic as a result which has impacted the bottom line in a big way. “

3 LED Products, Unlimited Possibilities


Versa Scrolling LED sign in three varietes

Communicate to your prospects and customers as they walk by with VERSA™ – our low cost scrolling LED window sign that is easy to work with.


Purple Jack in the Box Premier Outdoor LED sign

Turn passerby’s into customers with PREMIER™ – an outdoor LED sign perfectly crafted to make your business stand out, get noticed, and be seen.


St Paul Presbyterian Church LED sign

Upgrade your old marquee sign with ALPHA – our easy-to-install, easy-to-use high quality outdoor LED sign, frame and stand specifically designed to capture the attention you deserve.

LED Signs Built Specifically for Car Dealership Use

All of our Car Dealership signs are built with high quality components and attention to detail. Drivers and customers are going to love the stunning LED display for years to come.

10 Reasons You need Car Dealership signs

Large poster over a car dealership window

Signage is essential in every industry but in some industries, signs are more vital to sales and success. This is certainly true for car dealership outdoor signs, which is why you must consider upgrading to an LED option. You can change the content of your new digital signs any time you like. Here are a few of our top suggestions.

1. Informative Exterior Signage

Even with strategically placed exterior signs letting those passing by know you are a dealership, customers may not understand all you have to offer. Consider a double or triple stacked sign. Your new digital logo sign will be brighter, more vibrant, and easier to see from many blocks away. Then stack one or two more signs beneath, that alternate between a variety of targeted messages.

This could include information about sales, promotions, 0% interest or interest rates, that you sell both new and used cars, flat-rate lease pricing, service center deals, and more. This one signage change can rapidly increase your daily walk-ins.

2. Highlight Your Inventory

Your new sign is far more versatile than posters and standard marketing POP in that you aren’t limited to a single image. Car dealers, both new and used, experience a decreased sales time every time they post a photo and details of one of the cars on their lot in a life-like LED sign.

This could be the newest make and model, a sports car, family sedan, commercial vehicle, or a quality used car. Don’t just post the photo of the car, but the price, interest rate, year, make, model, features, and other essential information buyers want to know.

3. Life-Size Vehicle Displays

Your new Car Dealership Outdoors Signs can be ordered in custom sizes, including signs large enough to create a life-size vehicle display. You can order one over-sized sign to place in a window or on an interior or exterior wall, or a series of smaller signs that can be used to create a life-size vehicle display. This digital option stands out from blocks away and is far more memorable than a standard poster. Cycle through multiple cars on your lot, or a specialty vehicle that really wows.

4. Vehicle-Specific Signage

Even if you’ve trained your sales team to be down to earth and you don’t employ any of the standard car salesman tactics that often make buyers uncomfortable—buyers may still be intimidated walking into your dealership. One way to ease their anxiety is to utilize your signage to answer some of their questions.

This might be placing smaller signs next to each vehicle running through the specs and most frequently asked questions about the featured vehicle. Yes, there is a paper sign in the window, but well-designed vehicle-specific signage is far more engaging and user-friendly.

5. Vehicle Videos

Giant Car Dealership signs Vehicle Display over a Marriott Hotel

Highlight a car from the inside out by displaying a vehicle explainer video. This might be a video provided by the automotive brand, or one you shoot in-house. If not a video, create an image slideshow. This can include a 360-degree view of the vehicle, the dashboard, the engine, trunk, designer tires and rims, if the seats move, smart features and functions, and more. Dedicate at least one slide to highlighting the vehicle’s best features.

6. Dealership Videos

Videos are an excellent way to engage customers, so use them to brand your dealership. This includes highlighting your staff, featuring your service center, and providing a virtual tour of your lot and showroom. Be sure to include a few photos of happy customers in their new car and share some of your positive online reviews or testimonials. For example, a photo of the 3 generations of a family who continue to purchase all their vehicles from your dealership. Yes, this same video can be used as part of your online marketing.

7. Off-Site Billboards And Signage

Auto Center LED Display with Logo

Billboards and off-site signage are a common way for car dealerships to expand their brand awareness, but why be limited to a static sign? Consider renting land to place a billboard or a signage spot on the side of a building in a strategic location to drive more targeted traffic. The advantage is that you can switch the sign out remotely from any location or alternate through a series of signs each day.

For example, feature family cars in the morning while parents are driving their kids to school. Since the sign is yours it may be a more affordable way to post year-round or long-term advertisements.

8. Reach Every Demographic

Your new Car Dealership signs are an excellent way to reach every price-range of customer you serve. For example, you line the main roads with new and shiny vehicles—meaning some customers might not be aware that you sell used vehicles too. Or maybe you sell service vans and mid-sized commercial vehicles too. Or maybe you are a used car lot that caters to budget drivers, but sell a handful of luxury vehicles that customers might not be aware of. Use your new car dealership signs to highlight that you have something for everyone.

9. Highlight Your Service Center

Utilize at least a sign or two to drive more traffic to your service center and automotive repair center. For example, you could highlight your fleet management services. Or share that you service non-dealer brand vehicles and share your current sales and promotions. Post seasonal car maintenance suggestions and how you can help. This is an excellent way to attract the attention of customers who haven’t purchased from you as well as increase the frequency of current service center customers.

10. Artful Displays

A lot of dealers place pillar-style digital signs in strategic locations throughout their exterior lot and showroom. Maybe surrounding one of your luxury cars. These artful displays can feature creative graphics, text, or function more as a lighting display that attracts consumer attention. The sky is the limit here so be creative.

If your dealership is looking for a way to attract new clients we invite you to reach out to Mega LED Technology today to discuss your custom signage options!

Why would I need a Car Dealership sign?

Did you know that Car Dealership signs have been proven to be the most cost-effective form of advertising when it comes to attracting attention from passerby’s and from road traffic?

It’s true. In fact, the Small Business Administration states that LED signs can boost sales by up to 150% according to recent research.

Not only that, effective LED signage has been shown to reach up to 70% of the general public while greatly increasing brand awareness—to the tune of 86%.

Needless to say, when it comes to bottom-line business results, LED signs are a no brainer for car dealerships. Car Dealership signs are going to aid your efforts in attracting attention, building brand awareness, and ultimately wining new customers.

Are You Reaching As Many People As Possible?

It’s time to get a new, bright, easy-to-use LED sign working for your car dealership. Who wouldn’t want to be advertising 24/7 to the thousands of potential prospects passing by their business everyday. A high quality LED sign will be an investment that will pay off for years to come.

Good news! We makes some of the highest quality Car Dealership signs in the industry at affordable prices. We also provide unrivaled customer support. You’re going to love working with MEGA. Take a look around the site and sign up for a free quote. You’ll be glad you did.


A row of LED signs in MEGA LED Technology's warehouse

Mega LED Technology is a leading manufacturer of programmable LED signs. From our humble beginnings in 2006, our company has expanded leaps and bounds by staying committed to our goal: to provide the highest quality products at the most competitive prices while delivering unrivaled customer service and support.

Our product development department constantly strives to push LED technology forward, our sales department will help you make an educated decision based on your needs, and our technical support team will provide you with the best service for the lifetime of your product. Whether you’re looking for an entry level display or a digital billboard, we’ve got you covered.

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Let’s chat about your Car Dealership signs needs. Don’t worry, there’s no hassles, no obligations and no sales pressure!

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