Digital Sign

07 Mar

Digital Signs for Travel and Tourism: What You Need to Know

Digital signs have long been one of the most important tools for retail businesses. They are an affordable way of advertising and communicating with potential customers, and can be customized to display just about any message. Travel and tourism businesses are also learning how effective digital signs can be. The right digital sign is a […]

07 Mar

Keeping Up With Digital Sign Trends

Modern advertising is always on the move. New trends make last year’s marketing strategies obsolete, so you always have to be on the lookout for new trends and technologies. Digital signs are If you want to keep your business competitive, it’s important that you keep up with all of the trends in LED digital signage […]

15 Feb

Can I Get A Tax Credit for My LED Sign?

An LED sign is an affordable and effective way of building brand awareness, communicating with customers, and bringing people into your business. They are an excellent advertising method for just about any small business. Not only are LED signs good for your business, but they may be tax exempt, making an already affordable piece of […]

15 Jan

Ignore LED Content Creation at Your Own Peril

As something becomes more familiar, it fades into the background. The same is true of your LED sign—unless you get serious about content creation. The first time a business installs a new LED sign, rest assured that people take notice. LED signs are impossible to not notice. LED signs are eye-catching. People want to read […]

10 Jan

5 Power Issues Silently Destroying Your LED Sign

Lightning strikes aren’t the only way electricity can seriously damage or destroy your sign. We’ve talked about heat and weather before, but electrical problems are one of your sign’s worst enemies (if not properly protected). From storms to electrical grid issues and beyond, safeguarding your sign against power problems is vital to keeping it alive […]

10 Jan

Is Heat Killing Your LED Sign?

Poor color quality and light level are two of the calling cards of “heat stroke” in an LED sign—ignore these symptoms at your own peril. Heat Management = Healthier LED Signs Your typical light source dissipates heat outward from the source, such as a lightbulb. Lightbulbs are pretty hot on the surface but feel cooler […]

10 Dec

4 Quick Tips to Win More Customers with Your Sign Today

Sometimes people get caught up in the uniqueness of LED signs, and forget that they’re a tool just like any other marketing medium. Rather than reinventing the wheel, stick to the basics and craft marketing messages that will extend your reach and increase your business’ foot traffic like nobody’s business. 1. Keep it simple. Simply […]

10 Dec

Do You Need A Full Color Sign, Or Is One Color Enough?

Investing in a digital sign is a big step towards improving your business, but you also have to make sure you’re getting the right sign. Choosing the right sign means considering your budget, your needs, and what your sign’s overall purpose will be. During this process, one of the most common questions business owners ask […]

10 Dec

Craft the Perfect Holiday CTA With A Premium Sign

Right about now—and for weeks to come—your prospects are being totally bombarded by a barrage of constant, unrelenting holiday messages. Sales, greetings, winter weather watches, food drives…well, you get the idea. But how do you stand out? Luckily, LED signs are the perfect solution to twinkle just a little bit brighter and catch your customers’ […]

10 Dec

Digital Signs Deliver Incredible ROI—Here’s How

“If it ain’t broke, don’t fix it.” Wise words to live by, but are they always true when it comes to your marketing strategy? What if you didn’t even know it was broken in the first place? For decades, print, TV and radio ads have dominated the marketing landscape. There was no alternative that could […]

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