As long as people have been selling and trading, there have been signs. Yet signs haven’t changed much over the past few thousand years—until recently.
In the past century, advertising has gone into complete overdrive. Your traditional static sign is competing for attention in your customer’s day with hundreds or even thousands of other information sources, and standing out is even harder than ever.
Static car dealership signs will eventually wear out and need to be replaced. But more importantly, your sign’s messaging will wear out even faster.
It’s a lot harder and more tedious to swap the information out on your car dealership sign when it’s static, that much is certain.
With LED car dealership signs, changing your messaging is as simple as firing up your sign software and typing out something fresh.
Modern LED signs now boast ultra high-definition resolutions and video capabilities, meaning they’re much more exciting for viewers (and way more effective at delivering your message).
That translates to wider reach, bigger influence, and far more effective communication than traditional dealership signs.
Yes, the cost of purchasing a digital car dealership sign is higher than that of a static sign. But the potential return on your investment is also much higher.
Many businesses who choose LED technology report that their new signs pay for themselves after just a year of use.
Car dealership LEDs are resistant to rust, heat, water damage, and can last more than ten years with minimal maintenance—as long as you pick the right manufacturer.
Static signs have a tendency to become background noise to passersby in a matter of weeks (sometimes days). Meanwhile, LED signs are impossible to ignore, creating a real visual experience that’s sure to bring you more business.
Car dealership signs like ours are powered with cutting-edge Cloud-based software that lets you upload and edit new messages quickly and easily, keeping potential customers in the loop with all your latest deals.
LED signs are a lot easier to maintain than you think, with great manufacturers providing support and repairs within a matter of days. Surprisingly, LED signs are built to last even longer than your typical static sign.
LED signs are no longer the novelty they once were, and savvy car dealership owners are quickly discovering they’re a necessity in today’s cutthroat marketing world.
The potential ROI is simply too great to ignore LED signs any longer.
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