Here’s an idea: your next loyal customer might be walking on the sidewalk in front of your store. He might be looking for something that you alone can give him. He might be on the lookout for a cool restaurant to hang out in, or a coffee shop that offers his kind of drink. But because your store sign is not catchy enough, he might be passing by your store a hundred times without noticing what your business can do for him.
If you’re a startup business, recognizing this opportunity is essential for your business’ success. Letting people know what you can offer, whether through an electronic billboard or full color LED sign, can increase the possibility of people walking into your store instead of walking past it.
One great opportunity to increase your brand’s visibility is to install a sidewalk sign in front of your store. Whether you’re in the food business, retail industry or service oriented business, you can definitely benefit from the additional foot traffic caused by this outdoor sign.
Using LED for your Sidewalk sign
A lot of businesses who recognize the benefits of great business sign are using sidewalk sign to advertise their new products or invite people to try daily specials. But if you want take this effort to a whole new level, you can also use LED powered business sign to create a catchier sidewalk sign.
Compared to static form of outdoor advertising, LED powered sign can be easily updated and refreshed depending on the need of your business. You should understand that keeping your signs updated is essential in delivering your promotional messages effectively. Once your message becomes old and outdated, it becomes irrelevant and boring for your customers.
If your goal is to drive more traffic inside your store, you should invest in a tool that not only sends out your message attractively but also delivers it in a timely manner. Hundreds or perhaps thousands of pedestrians walk past your store everyday. Imagine how you can increase your business if you can least turn a portion of that population into raving fans of your brand.
Open your business to greater possibilities by putting up a sidewalk sign.
