People usually see community boards as boring, outdated and old school. When you walk along the neighborhood, you can see a community notice board that is always out of date, almost invisible and completely uninteresting.
Thankfully, some communities in the country have decided to make a difference by updating their tools and switching to digital display to deliver a better community announcement. However, having the right tool is not just the solution to get the desired impact of your community message board.
Aside from having a sophisticated medium that helps you reach your audience, you also have to learn how to create a short, effective message that is believable, effective and catchy. Want to know how? Read our tips below.
1. Display relevant messages
To improve reliability and authority of your community LED message board, make sure that all your contents are significant and relevant to your audience. Cover events that will happen within your community in the next month and address your content to the group of people concerned.
2. Highlight important information
The name of the event, date, time, venue and contact person are just of the most important details of a community announcement. To highlight this detail, use bold letters and slightly different colors to emphasize its importance.
3. Indicate what’s in store for them
People are more encouraged in attending an event or participating in certain activities if they know beforehand what they can get in exchange of their time. Don’t forget to mention if there are prizes awaiting the participants. If it’s for a cause, indicate the institution that will benefit from the event.
4. Use images or videos
Full color LED sign allows you to include photos and short videos to make your content more appealing to the audience. Make sure to use relevant photos that will give your community an idea about what the whole content is all about. Keep your videos short (at least 10-30 seconds only) to ensure that people can watch your content from start to finish.
5. Keep your sentences short and straight to the point
Maximize your LED message board by keeping your message short and easy to understand. Don’t use run on sentences. Instead, break ideas into chunks of 2-3 sentences to convey your idea. Use bullet points to indicate takeaways and keep your message focused on the purpose of your announcement.