If you are planning to make changes to your business this year, then you should start thinking about LED Digital Signage. This article will serve to explain the reasons why LED Digital Signage is imperative for any business, school, church, restaurant, and everything in between.
LED Digital signage brings new life to the commercial environment. Digital sign solutions are being used by businesses of all sorts to stand out from the crowd. It used to catch the attention of consumers and deliver messages that are custom-designed to improve their experience in a format that is quicker than newspaper, television, or radio.
LED Digital signage is a tool that every industry including healthcare, hospitality, education, sport, religion, and retail adapts effectively. Here are ten reasons why your business needs LED Digital Signage:
LED Digital Signage Grabs Attention
People tend to look at digital signage longer, and with more brand retention than they do with traditional banners. People notice the bright, vibrant animated digital screens on the wall if you walk around stores for instance. According to research, 80% of the LED Digital signage catches people’s attention.
These digital displays help create your business brand awareness and bring a positive image to your brand. As a result, LED Digital Signage delivers eye-catching, relevant messaging to those inside your store, office, restaurant, school, or retail business.
The benefits of digital signage are not only limited to in-store experiences but also attract passers-by who may never even have thought of entering your store, to begin with. Thus, LED signs are a great way to bring organic traffic off the street.
LED Digital Signage is Low Maintenance
LED Digital Signage doesn’t require expensive maintenance. In fact, once the setup is complete they are incredibly easy to maintain. An LED sign lifespan is about 100,000 hours or 10 to 11 years! They are built to withstand harsh weather conditions, and LED signs made by MEGA LED Technology are also Vandal Proof! This means that graffiti washes right off, and they can withstand a direct hit from a baseball bat! Digital signs don’t contain any glass tubes, are easy to clean, and almost never burn out.
The digital display screen is eco-friendly. They consume less electricity than a household air conditioning unit! On top of having a great return on investment, LED Digital signage is one of the most eco-friendly advertising platforms. The lower power requirement produces less strain on the environment and will help you adhere to ever-increasing green guidelines.
LED Digital signage puts off much less of the heat than other bulbs, and as a result, you do not need to worry about radiating heat into rooms, or smaller spaces.
LED Digital signage Increases Brand Awareness
The importance of having electronic signs for business gets your brand and messages in front of many people who pass high traffic areas. As a business owner, its quite often a numbers game. You need to eyes on your message about your company or product, to, therefore, increase customer interest. Led signage is the most effective form of marketing! Beating out even the highly sought after Word of mouth advertising!
If you have an electrical signal, then you can control what you want your customers to see. You can also change the message if the results you are after, just aren’t coming in.
LED Digital Signage has a long shelf Life
Digital LED quality can stay as long as 60,000 to 100,000 hours, which is more than six years longer than that of fluorescent and neon because they don’t have any gas, so why can they stand for longer than another bulb. Once you have installed LED Digital signage, then you will forget about replacement any more soon. They also maintain an excellent level of brightness throughout their lifespan.
Less Waiting Times
If you have high volumes of shoppers, long lines, or are just slammed for time, some customers may actually leave your place of business. They may in turn buy from your competitor, and you end up missing potential customers. That is why many businesses now are using an LED sign to keep customers busy, especially in waiting rooms! You can have some exciting promotion being advertised, create fun games your customers can play, or even a raffle. Have your social media accounts RSS feeds display live information, have photo’s and mini bios of your employees, the sky is literally the limit with LED signs.
Quick and Easy to Update
With world changing daily, we have to adapt and evolve the way we use our LED signs. LED Digital signage is easily manipulated, altered, and changed. It allows for incredible flexibility and updating of your message. Digital Signage can also play a role in the following:
- Medical Facilities may need to make the patients aware of the new policies.
- Schools may need to update their daily meals and pricing, and scheduling
- Retail Outlets may need to promote a flash sale.
Automatic Brightness Control
Our Digital LED signs have brightness control features, meaning that you don’t need to keep adjusting the brightness level based on the time of day. This feature is incredibly useful for when you just do not have the time to constantly adjust your messaging for the day or night cycle. In fact, you can just set the auto brightness control, and forget it. It will automatically adjust itself based on the light incoming into the sensor!
With the increase in technology, Digital Signs have become way more cost effective, than the old marquee signs of yesteryear. Switching to Digital Signs for a restaurant, for example can save the you thousands of dollars you spend on fancy menus in restaurants. Instead of creating promotional flyers for your car repair business, have a large LED sign in front, advertising your deals of the week.
Video and Clips
If you need your business to stand out among your competitors, then short videos and clips may also help create brand recognition in your customers mind. Using video LED Digital signage allows you to get more of your message across within the shortest time possible. Another thing to remember is that your customer base is 83% more likely to remember your video messaging, opposed to just normal text on paper!
Today millions of businesses are using digital signage for their marketing needs, you can also fill that wedge in the competition with the right LED signs. For more information, or to get a free quote on how MEGA LED technology can help your business. Reach out to us here!