Posts Tagged ‘LED Sign’
Imagine walking along the street and seeing promotional ads that uses the old cliché and product spiel. Will you bother to check what they are offering? But what if you see an ad that speaks in a way that you can relate to, and uses words that are familiar to you, will you find it interesting?
As more and more business struggle to at least have a fair share of the market, different strategies are created to make sure that the promotional ads shown in LED sign displays, billboard or posters are interesting enough for its audience. One of the fail-proof ways to get your message across to your desired niche is to make your content more original and personalized.
Here are some ways create a personal content for your LED sign.
1. Get to know your target market
Before putting up any content, it is important to know who you are talking to. Create a profile by listing down the age bracket of your audience, their civil status, interests as well as their monthly income. These informations will help you determine if you have to sound cool or sophisticated, youthful or wise, or funny or professional.
2. Consider your location
A message that appeals to other part of the state doesn’t mean that it will also work in your city. Consider your culture, the values in your community or the overall mood in your neighborhood. Displaying a message that contains something that has meaning to the community will have more impact, not just to your target market but to the people around your location.
3. Send out greetings during local holidays and occasion
Participating in local holidays or celebrations will definitely affect your brand positively. Send out greetings to your customers to establish a better connection with your audience and build a lasting impression about your company.
How about you? Do you keep your content more personalized for your audience? Or do you still prefer to use what is already tried and tested in sending out your message to your audience?
In a young and vibrant environment, anything old and traditional is often found boring and uninteresting. But when you have to deliver news or announcements inside a campus, getting your message across in a timely manner can mean the safety and security of the students.
As someone who has the authority in a high school or university setting, it is important that your message reaches your target audience when you need it most. It is not enough to make it informative, it is also essential that your message can engage and capture the attention of the students to get your desired result.
As technology advances, popular universities and colleges learned to adapt to the needs of the students by using different tools to deliver their message. One common trend that is seen in large campuses in the country is the use LED sign. What used to be a static sign is now filled with lights, special effects and entertaining graphics that are more appealing to the students.
Here are some of the reasons why LED sign is an ideal tool to be used in schools and universities.
1. Modern and updated look that appeals to the younger generation
When you’re sending out information to a crowd that is into the latest tools and gadgets, your bulletin board will surely fail in comparison. Full color LED sign has a sophisticated and modernized appeal that can increase the authority of your institution.
2. Ease of use
When you need to send different messages in a week, it is important to use a tool that allows you to control and update the content easily and efficiently. With LED sign, you don’t have to climb up a ladder to change the message every time you have a new message to display. This way, inviting students to an event, or announcing change in schedule can be done instantly and with ease.
3. More visual content
Today’s generation is not keen on reading lengthy content. If you need to deliver your message effectively, you must use images or short video that creatively communicates your content. Full color LED sign is an ideal tool for this purpose as it has the ability to display colorful contents and even has special graphics that are visible even from long distance.
Are you looking for ways to communicate with students more effectively? Keep you institution updated and change tradition message board to LED.
Hosting an in-store event is one of the most effective ways to drive foot traffic, feature a new product, meet potential clients or reward loyal customers. But for an event to be a success, you have to make it interesting enough to draw in the right crowd and give you your desired effect.
A promotional activity like an in-store event is not just for large companies with big promotional budget. With the right planning and preparation, you too can host an event for your small business. It’s a smart marketing move that can help increase sales and take your business to the next level.
If you want to hold a holiday party, a product launch and other in-store events, you have to have the right tool that can help you gather a crowd and deliver your message to your target market. A full color LED sign can be an ideal tool that can help make your in-store event a huge success.
Promoting your event
Planning and preparing for an event can take at least eight weeks. During this timeframe, you have to make sure that your customers are properly informed so they can also start spreading the word about your event. Encourage everyone to attend your in-store event by telling them about what to expect in the event and what they can get from attending it.
Days before the big day, hire a professional who can create an attractive image or video that you can display through an outdoor LED sign. The details such as the date and time of the event should be highly visible. If you’re going to host games or contest and promos related to your product, you can also promote it to give them more reason to visit your store. This will surely pique the interest of the pedestrians and will help gather more crowds on the actual day of your event.
Indoor full color LED sign can introduce products and services in a way that traditional media cannot. It enables you to create images with effects and animation that can practically turn a simple group of text to the attention grabbing message. LED signs are also a great venue to showcase low selling items or other services available in your store. Put LED signs in different areas of your store to increase the effectiveness of your ads and to make sure more people will see it.
Ready to take your business to the next level? Leaflets and posters are not enough. Hold an in store event.
When we’re talking about business signs, we often associate it with straightforward text, plain colors and professional look. However, keeping it light and infusing a little bit of humor in your business sign can actually help deliver messages to your target market more effectively.
Everybody loves a good laugh, every once in a while. Although it’s sometimes hard to create a fun and enjoyable content without looking cheap and trashy, getting it right can absolutely be beneficial for your business. Instead of just putting a dull and boring content in your full color LED sign, why not make it more eye-catching by including something clever, cute or downright hilarious.
Here are some ways to include humor in your business.
1. In-store Sign and images
If you feel like your business signs are already outdated, you can turn it into something fun and witty by infusing a dose of humor on the images or designs you use in your signage. Add cool icons to labels and directional signs to lighten up the mood in your store. If you’re using full color led sign, remember to use fun graphics and animation to deliver your message efficiently.
2. Promotional Posters and Leaflets
People are more able to remember the things that make them laugh or smile. Make messages more relatable by using everyday funny moments in your promotional materials like posters, leaflets or brochures. Retail stores or even service oriented businesses can use a happy graphic to bring a smile to pedestrians and eventually gain their trust and confidence.
3. Window Display and product arrangement
You can add humor not only through images or videos, but through your product display as well. When styling your window display, look for a way to create a light and entertaining way to convey a feel good story. This is especially effective during special occasions like Holidays, Valentine’s Day or Thanksgiving season.
Everyone of us loves seeing something fun and exciting. Let people have a good time inside your store by displaying witty and entertaining messages through your bright LED sign. Just remember to keep it classy and avoid double meaning messages.
If you’re a startup entrepreneur, it is important to determine how you can keep your customers satisfied and raving about your brand. A satisfied customer is a loyal customer. And if you can make few people happy about your brand, soon you can grow the number of your followers and encourage more people to patronize your business.
One definite way to do this is to make sure that your customers are at ease and comfortable whenever they visit your store. Other shops may offer the same products or may even sell it at a lower price. But if shoppers find it more convenient to transact with your store, they will definitely choose you over other competitors.
But how can do you make shopping more convenient for your customers?
Here are three ways to use your LED sign.
1. Clear and Bright outdoor signs
If your store is just along the road, a clear and bright outdoor sign can make it easier for passing motorists to identify your store even from longer distances. Start with a favorable first impression by hanging an eye catchy LED sign on your window display. This will allow shoppers to quickly identify your store against other brands and can even serve as an important landmark in your neighborhood.
2. Useful Indoor Signs
Signs are important part of your store as it provides information and direction that can help shopping easier for your customers. When putting up an indoor sign, make sure that it’s well lighted and are installed in a highly visible part of your store. Put up a clear sign to lead people to the counter, to different areas of your store as well as to restrooms and fitting rooms. This indoor LED sign may also contain important announcement, schedule of sale, information about your new arrival and other details.
3. Entertaining Message Boards
Electronic message boards that contain humorous or informative images or videos can also make shopping more exciting. Salon, spa, restaurants and activity centers can take the opportunity to entertain customer through full color LED sign while they are waiting for their turn. Retail stores like fashion boutique, jewelry stores and hardware store can also use electronic message board to inform shoppers about trends, news, and other useful bits of information.
Make your store the number one in your industry by investing in things that can keep people raving about your brand. LED technology can help your business to be better.
As car ownership continues to thrive, the increase of cars in major thoroughfares becomes unstoppable. The number of cars continues to swell, but the sizes of roads do not. See the problem?
If this increase in car ownership impacts the roads, so does it affect parking lots. Developments (if any) in parking areas hardly cover this demand. Remember that troubles in parking result to traffic congestion in the surrounding areas. This is why parking managements constantly find ways to improve their service. Many have looked at digital signage for help.
The following are the benefits of LED technology to a parking area:
LED signs give valuable information to car owners: available slots, directions, maximum clearance height, etc. This works even better in basement level parking lots where the signs can be seen much better. If placed at the entrance, a full color LED sign that acts as an announcement board will certainly get noticed.
Better lighting, saves on energy
LED technology offers better and more cost-effective lighting. Remember that LED lights last longer than ordinary lights like fluorescent and incandescent and they are maintenance-free.
Lessens search time
Because the directions are clear and the signage readily says if there are open slots, searching time is greatly reduced. This way, parking mileage is also reduced.
A good parking system prevents congestion not just inside the parking lot, but also as aforementioned, the roads surrounding it. LED signage promotes order inside, which can affect the outside especially where roads are narrow.
LED signs are a big help in parking areas, whether big or small. If used correctly, all roads will point to a much improved parking system. In the next blog post, we’ll tell you what makes a good car park.
While it may generally be true that people will patronize a parking lot as long as it is near their destination, it cannot be this way all the time. The fact remains: location is not the only thing car owners consider when deciding where to park their cars.
An overall good parking system is definitely an asset to any establishment. Parking isn’t very easy to maintain. Everyday it is filled with people who have different personalities, some decent enough to go by the rules while some have the patience of a kid facing a cookie jar.
Be sure you have a good operational plan to keep order in the area. Car owners would want to be informed about directions, available space, etc. For this, digital signage will surely be a big help. Be sure there is a parking lot LED sign in every critical spot for the people to see.
If indoors, sufficient lighting is definitely a must. Basement level parking lots, for example, need an ample amount of lighting to help car owners with directions and in finding available slots. Of course LED technology is a big aid on this one as it is the wiser choice for lighting, far above fluorescent and incandescent.
Car theft is rampant in many areas in the United States. Just because your place has a low level of car theft doesn’t meant you won’t uphold safety measures. Security cameras and a good theft prevention plan should be a priority. You may have a large parking area but if you have poor security system, then car owners will surely give it a pass. Many parking lots utilize metal detectors and other gadgets as well as canines to improve their security.
A good smile from a parking attendant or security personnel could cheer up a seemingly bad day. People despise dealing with impolite staff so it would be good to train them about customer service.
It’s quite funny how some people still underestimate the effects of digital signs. The parking lot is certainly one place that can benefit from LED signage.
Digital signage is nothing new but it has, over the past few years, been able to encourage businessmen to engage in the trade by mere mention of its string of benefits.
And why not, LED signs have been a revolution in marketing. An outdoor LED sign truly works wonders for a business establishment, reason for many businessmen to get inspired. The fully understand the benefits of digital signage for an entrepreneur, some of them are as follows:
An LED sign simply attracts attention more than any other outdoor advertising material out there. As an entrepreneur your motivation is to earn profit and help people at the same time. By employing electronic signage in your business, you are helping your business reach customers and help your employees in the process.
Aside from being a proven attention-grabber, LED signage is also known to be the most cost-effective choice. Because LED signs are low maintenance and they last longer than other types of light, you are saving up a lot of money which can be used for other important things. You want to go even more cost-effective, go for the programmable kind.
Reaches more people
Place a LED sign strategically and you will reach more people, and that’s without being too forceful. Just have it there and you will be able to inform your people your product or service, or perhaps an upcoming event. Talk about versatility.
Given their advantages, you are in no way shortchanged with LED signs. Fact is, digital signage has considerably lowered in price from when they first came out. By all accounts, they are the most practical choice – something most businessmen will attest.
Cheers to entrepreneurs for being a vital component of the economy. For more business tips, please keep to this website.
The more energy consumed, the higher the potential for energy savings – there goes a little irony. Well if that’s the case, the hospitality industry is one of the sectors that can benefit most from LED technology.
There are so many ways electronic signage can help the industry. A full color LED sign outside of the hotel that shows its activities for the entire week is just one example.
LED lighting has its way with guests. Aside from being energy-efficient, LED lights simply have a unique appeal. It’s the kind that gets people to interact, feel inspired, rejuvenated, and pampered all at the same time. It’s this kind of ambience that is greatly removed from other establishments that use fluorescent or incandescent lighting. Install LED lights in different parts of the hotel and experience the remarkable difference.
For conference rooms, LED screens are the way to go. Hotels with conference rooms find a true ally in LED screens. In terms of presentation, LED screens are a far better choice than projector screens. They are much easier to operate, don’t require much maintenance, and the quality of visuals is simply on another level. It’s even better for large hotels with conference rooms that can accommodate hundreds or thousands of people.
Don’t forget to use digital signage. As in other sectors, LED signs provide information to people. A simple LED sign strategically placed inside the premises of the hotel will easily catch guests’ attention. That sign can give directions, perhaps show important announcements. Programmable LED signs are even more popular as they are capable of real-time messaging, and because they can be altered, they allow for considerable savings in advertising costs.
Truly, the quality of light used provides a world of difference, and this is further highlighted in a hotel environment. Please keep to this site for other industries that benefit from LED technology.
In one of the previous articles we listed the health benefits of LED lighting. As promised, here are its cosmetic benefits.
For those who aren’t in the know, there is such a thing as LED light therapy and it is known for its anti-aging effects. No surprise there as LED emits lights at very precise wavelengths and gives off zero UV rays. For this reason alone, a shift to a LED sign for your business establishment shouldn’t be too hard of a decision.
Developed by the NASA (National Aeronautics and Space Administration), LED light therapy has the following benefits:
Minimizes the appearance of fine lines, wrinkles and crow’s feet. LED helps in delaying the signs of aging. Easily.
Clears blemishes and minimizes pores. No need for home remedies, and perhaps the only over-the-counter remedy you’re gonna need can be spelled in three letters: L-E-D.
Restores skin’s natural collagen production. Collagen has skin healing properties as it keeps the skin strong and elastic and LED takes care of keeping the skin’s natural collagen production.
Reduces melanin that causes brown spots. In a nutshell, melanin gives color to the skin, so those with darker skin color have a high amount of melanin.
Reduces the effects of sun-damaged skin. As you know, sunlight may have adverse effects on the skin. If your skin is constantly exposed to LED, its ill-effects are greatly reduced.
Reduces skin degradation, redness and flushing. As with fine lines and other types of wrinkles, LED also helps shield the skin from the aforementioned skin issues.
Decreases scarring, redness, dry patches, itching and sensitivity caused by eczema. Yes, LED has been proven to treat eczema and other skin conditions.
Stimulates and activates naturally occurring metabolic function and nutritional elements. LED light therapy has all natural positive effects on the skin.
Increases circulation and moisture. LED makes the skin healthier by improving blood circulation and skin moisture.
Improves the appearance of skin tone and texture. For the reasons mentioned above, LED makes the skin healthy from the inside out, giving it a natural glow.
How about yet another set of reasons why you should consider employing LED sign for your business? Talking about the environmental kind and we’ll give you just that in one of the future articles.