In a young and vibrant environment, anything old and traditional is often found boring and uninteresting. But when you have to deliver news or announcements inside a campus, getting your message across in a timely manner can mean the safety and security of the students.
As someone who has the authority in a high school or university setting, it is important that your message reaches your target audience when you need it most. It is not enough to make it informative, it is also essential that your message can engage and capture the attention of the students to get your desired result.
As technology advances, popular universities and colleges learned to adapt to the needs of the students by using different tools to deliver their message. One common trend that is seen in large campuses in the country is the use LED sign. What used to be a static sign is now filled with lights, special effects and entertaining graphics that are more appealing to the students.
Here are some of the reasons why LED sign is an ideal tool to be used in schools and universities.
1. Modern and updated look that appeals to the younger generation
When you’re sending out information to a crowd that is into the latest tools and gadgets, your bulletin board will surely fail in comparison. Full color LED sign has a sophisticated and modernized appeal that can increase the authority of your institution.
2. Ease of use
When you need to send different messages in a week, it is important to use a tool that allows you to control and update the content easily and efficiently. With LED sign, you don’t have to climb up a ladder to change the message every time you have a new message to display. This way, inviting students to an event, or announcing change in schedule can be done instantly and with ease.
3. More visual content
Today’s generation is not keen on reading lengthy content. If you need to deliver your message effectively, you must use images or short video that creatively communicates your content. Full color LED sign is an ideal tool for this purpose as it has the ability to display colorful contents and even has special graphics that are visible even from long distance.
Are you looking for ways to communicate with students more effectively? Keep you institution updated and change tradition message board to LED.
Hosting an in-store event is one of the most effective ways to drive foot traffic, feature a new product, meet potential clients or reward loyal customers. But for an event to be a success, you have to make it interesting enough to draw in the right crowd and give you your desired effect.
A promotional activity like an in-store event is not just for large companies with big promotional budget. With the right planning and preparation, you too can host an event for your small business. It’s a smart marketing move that can help increase sales and take your business to the next level.
If you want to hold a holiday party, a product launch and other in-store events, you have to have the right tool that can help you gather a crowd and deliver your message to your target market. A full color LED sign can be an ideal tool that can help make your in-store event a huge success.
Promoting your event
Planning and preparing for an event can take at least eight weeks. During this timeframe, you have to make sure that your customers are properly informed so they can also start spreading the word about your event. Encourage everyone to attend your in-store event by telling them about what to expect in the event and what they can get from attending it.
Days before the big day, hire a professional who can create an attractive image or video that you can display through an outdoor LED sign. The details such as the date and time of the event should be highly visible. If you’re going to host games or contest and promos related to your product, you can also promote it to give them more reason to visit your store. This will surely pique the interest of the pedestrians and will help gather more crowds on the actual day of your event.
Indoor full color LED sign can introduce products and services in a way that traditional media cannot. It enables you to create images with effects and animation that can practically turn a simple group of text to the attention grabbing message. LED signs are also a great venue to showcase low selling items or other services available in your store. Put LED signs in different areas of your store to increase the effectiveness of your ads and to make sure more people will see it.
Ready to take your business to the next level? Leaflets and posters are not enough. Hold an in store event.
When we’re talking about business signs, we often associate it with straightforward text, plain colors and professional look. However, keeping it light and infusing a little bit of humor in your business sign can actually help deliver messages to your target market more effectively.
Everybody loves a good laugh, every once in a while. Although it’s sometimes hard to create a fun and enjoyable content without looking cheap and trashy, getting it right can absolutely be beneficial for your business. Instead of just putting a dull and boring content in your full color LED sign, why not make it more eye-catching by including something clever, cute or downright hilarious.
Here are some ways to include humor in your business.
1. In-store Sign and images
If you feel like your business signs are already outdated, you can turn it into something fun and witty by infusing a dose of humor on the images or designs you use in your signage. Add cool icons to labels and directional signs to lighten up the mood in your store. If you’re using full color led sign, remember to use fun graphics and animation to deliver your message efficiently.
2. Promotional Posters and Leaflets
People are more able to remember the things that make them laugh or smile. Make messages more relatable by using everyday funny moments in your promotional materials like posters, leaflets or brochures. Retail stores or even service oriented businesses can use a happy graphic to bring a smile to pedestrians and eventually gain their trust and confidence.
3. Window Display and product arrangement
You can add humor not only through images or videos, but through your product display as well. When styling your window display, look for a way to create a light and entertaining way to convey a feel good story. This is especially effective during special occasions like Holidays, Valentine’s Day or Thanksgiving season.
Everyone of us loves seeing something fun and exciting. Let people have a good time inside your store by displaying witty and entertaining messages through your bright LED sign. Just remember to keep it classy and avoid double meaning messages.
When you’re passionate about your business, your main goal is to make everyone else fall in love with your products or services. Most of the time, entrepreneurs should go beyond making sales and just aim to make business better, to help people have a more comfortable and safer life.
As you gain more followers and loyal customers, it’s now time to take your business to the next level. Look around your store. Are you giving your customer the best shopping experience you could offer? If what you’re seeing is not enough, now is the best time to step up and give your customers what they deserve.
Here are some of the things you can do to enhance the shopping experience without drilling a hole in your pocket.
1. Add a dose of in-store entertainment
Do you notice a long line at the counter or a growing a number of people waiting for their turn to be served? This might actually a good sign as it could mean your business are becoming more popular in your neighborhood. Turn this to your advantage by keeping them entertained by using images, videos or music. Create informative bits of information and display it through your full color LED sign or play videos that contain How-to tips and useful facts.
2. Keep things organized
As you establish your brand in your chosen niche, people will be visiting your store more often. People will be walking in and out of your store that it may be difficult for you to manage your store. Avoid any untoward incident by keeping your store organized.
Put labels, directional signs and warning signs around your store and make sure they are all clear and readable. If you have LED sign or electronic signage, you can use it to send out announcements or messages to help customers shop conveniently around your store.
3. Introduce your team
One way to make shopping more exceptional for your customer is to let them get to know the people behind the counter. Introduce the team and offer some fun facts about them. You can put up an electronic message board containing the employee of the month or acknowledge their efforts through other recognition.
As your customers learn more about the people who make their shopping as hassle free as possible, they will be more appreciative and thankful for your efforts. This is also a simple and fun way to take your customer relationship to a more personal level.
Ready to take your business further? A little store update can go a long way.
If you’re a startup entrepreneur, it is important to determine how you can keep your customers satisfied and raving about your brand. A satisfied customer is a loyal customer. And if you can make few people happy about your brand, soon you can grow the number of your followers and encourage more people to patronize your business.
One definite way to do this is to make sure that your customers are at ease and comfortable whenever they visit your store. Other shops may offer the same products or may even sell it at a lower price. But if shoppers find it more convenient to transact with your store, they will definitely choose you over other competitors.
But how can do you make shopping more convenient for your customers?
Here are three ways to use your LED sign.
1. Clear and Bright outdoor signs
If your store is just along the road, a clear and bright outdoor sign can make it easier for passing motorists to identify your store even from longer distances. Start with a favorable first impression by hanging an eye catchy LED sign on your window display. This will allow shoppers to quickly identify your store against other brands and can even serve as an important landmark in your neighborhood.
2. Useful Indoor Signs
Signs are important part of your store as it provides information and direction that can help shopping easier for your customers. When putting up an indoor sign, make sure that it’s well lighted and are installed in a highly visible part of your store. Put up a clear sign to lead people to the counter, to different areas of your store as well as to restrooms and fitting rooms. This indoor LED sign may also contain important announcement, schedule of sale, information about your new arrival and other details.
3. Entertaining Message Boards
Electronic message boards that contain humorous or informative images or videos can also make shopping more exciting. Salon, spa, restaurants and activity centers can take the opportunity to entertain customer through full color LED sign while they are waiting for their turn. Retail stores like fashion boutique, jewelry stores and hardware store can also use electronic message board to inform shoppers about trends, news, and other useful bits of information.
Make your store the number one in your industry by investing in things that can keep people raving about your brand. LED technology can help your business to be better.
As the competition grows in the small business industry, it is important to provide a quality service that will not only make shopping more meaningful but also unforgettable for everyone. The chances of gaining a repeat custom increase every time you are able to deliver customer service that are at par with what people are expecting.
But how can you really make your store a shopping haven for your visitors? How can you keep your store looking fresh, updated and dynamic?
Our tip? Use the right technology to showcase your product and to make shopping easier for your customers. Below are some areas of your business that deserves to be updated.
If you own a big business, directional sign is a must. It tells people how to navigate around your store and keeps things in order. Instead of just relying on printed sign that may become unnoticed after some time, it’s better to invest in LED sign display that can be seen even from a good distance.
When money is involved, it pays to have something that guarantees accuracy and makes transactions faster. Investing in modern accounting software that allows you to see profits and losses at a glance can simplify your life as a business owner. Whether you’re hiring a bookkeeper or not this upgrade will surely be beneficial for your business.
Consumers nowadays base their shopping decisions on visual signals. They tend to trust on brands that can communicate useful content or entertaining materials that creatively present items through different media. No matter what field you are in, a full color LED sign can help you drive more foot traffic into your store compared to traditional signage.
It used to be an added feature that can be optional most of the time. But as laptops, tablets and mobile devices are becoming more popular, having a Wifi zone in coffee shops, salon, restaurants and activity centers is now a must. Call your internet provider and go for a plan that will allow your customers to browse the internet while waiting for their turn. Grab this opportunity to promote your website and your social media pages.
Drive your business further by using the right technology that can help make things easier for you and your customers.
To say that entrepreneurs are a noble bunch is an understatement, and this we made clear in one of the past articles. Still looking for businesses that you can start on a low capital? Read on.
Pets/kids products Forgive us for putting kids and pets in the same bracket, but really, you can start a pet products business or kids’ products business with a very minimal capital. You need only check the internet for the growing number of online communities dedicated to pets and kids to learn that this industry is flourishing.
Health and wellness products Still with regards to consumer goods, health and wellness products may just be your doorway to a lucrative business. And why not, people, especially Americans have become so occupied with anything that involves fitness. You can sell nutritional supplements, dietary products, maybe some self-help books and videos, etc. LED signage Digital signage has been the norm these days. Depending on the manufacturer, you can bump into a really good deal. All you need is a little research on where best to get LED signage. Look up “LED sign” on Google and be surprised at how good the deals can be.
Any product or service related to your hobby Maybe you have an eye for garden landscaping. Perhaps photography is your thing. Whatever it is that you are good at, you can surely make money out of. Advertise your services online and prepare to be contacted after only a couple of hours.
Child Care Contrary to what others may think, a child care center is not a very complex business. All you need is a small space to accommodate a few kids. Especially in this industry, friendly staff will never bring you down. As easy as some of these businesses may look, you will never get anything going without a solid business plan. Be sure you are every inch ready before plunging into any business.
Two heads (or more) are better than one.
In one of the previous blogs we tackled the advantages of engaging in a joint business venture.
As promised, here are some of the reasons why you may want to think it over a second time.
Prepare for disputes
First off, engaging in a partnership without thinking about future disputes is simply impractical. Sure you’ve agreed on every issue there is in the bylaws. But you have to remember that the partnership involves different people so there is always the risk of disputes. In fact, one can claim it is imminent. Quarrels can come from as simple as deciding on where to get the best deals on LED signage. One partner may already have a LED sign dealer in mind, which another may not approve of.
When there is money involved, expect that at some point there will be entities at loggerheads. That is called practical thinking.
Absence of a liability protection
In a joint business venture, a partner is not guaranteed of a liability protection. His responsibility only goes as far as at least his share of the company’s obligation. At any point the company’s assets fail to cover its debts, then every partner will have to shoulder as need be.
Life is limited
As indicated in the partnership’s bylaws, there is only a certain period of time that the venture exists, perhaps until a common goal is satisfied. This should be agreed upon by each partner. Death or withdrawal of any partner may have termination as a result. This, along with other things, should be agreed upon by every partner.
This list should get you to weigh your options clearly as nothing should stop you to become the entrepreneur you are destined to be. Best of luck on your future endeavors!
As car ownership continues to thrive, the increase of cars in major thoroughfares becomes unstoppable. The number of cars continues to swell, but the sizes of roads do not. See the problem?
If this increase in car ownership impacts the roads, so does it affect parking lots. Developments (if any) in parking areas hardly cover this demand. Remember that troubles in parking result to traffic congestion in the surrounding areas. This is why parking managements constantly find ways to improve their service. Many have looked at digital signage for help.
The following are the benefits of LED technology to a parking area:
LED signs give valuable information to car owners: available slots, directions, maximum clearance height, etc. This works even better in basement level parking lots where the signs can be seen much better. If placed at the entrance, a full color LED sign that acts as an announcement board will certainly get noticed.
Better lighting, saves on energy
LED technology offers better and more cost-effective lighting. Remember that LED lights last longer than ordinary lights like fluorescent and incandescent and they are maintenance-free.
Lessens search time
Because the directions are clear and the signage readily says if there are open slots, searching time is greatly reduced. This way, parking mileage is also reduced.
A good parking system prevents congestion not just inside the parking lot, but also as aforementioned, the roads surrounding it. LED signage promotes order inside, which can affect the outside especially where roads are narrow.
LED signs are a big help in parking areas, whether big or small. If used correctly, all roads will point to a much improved parking system. In the next blog post, we’ll tell you what makes a good car park.
While it may generally be true that people will patronize a parking lot as long as it is near their destination, it cannot be this way all the time. The fact remains: location is not the only thing car owners consider when deciding where to park their cars.
An overall good parking system is definitely an asset to any establishment. Parking isn’t very easy to maintain. Everyday it is filled with people who have different personalities, some decent enough to go by the rules while some have the patience of a kid facing a cookie jar.
Be sure you have a good operational plan to keep order in the area. Car owners would want to be informed about directions, available space, etc. For this, digital signage will surely be a big help. Be sure there is a parking lot LED sign in every critical spot for the people to see.
If indoors, sufficient lighting is definitely a must. Basement level parking lots, for example, need an ample amount of lighting to help car owners with directions and in finding available slots. Of course LED technology is a big aid on this one as it is the wiser choice for lighting, far above fluorescent and incandescent.
Car theft is rampant in many areas in the United States. Just because your place has a low level of car theft doesn’t meant you won’t uphold safety measures. Security cameras and a good theft prevention plan should be a priority. You may have a large parking area but if you have poor security system, then car owners will surely give it a pass. Many parking lots utilize metal detectors and other gadgets as well as canines to improve their security.
A good smile from a parking attendant or security personnel could cheer up a seemingly bad day. People despise dealing with impolite staff so it would be good to train them about customer service.
It’s quite funny how some people still underestimate the effects of digital signs. The parking lot is certainly one place that can benefit from LED signage.